Our AI Video Work

We cut our teeth on fine jewellery, because if AI can get a gemstone right, it can get most things right. Here’s where we started.

Client case studies

Gold bangle with pink gemstone flowers and a diamond butterfly resting on moss, still from an AI jewellery film made in Singapore

Hero film · Fine jewellery

Botanical Garden Bangle

A 12 second homepage film for a bespoke jeweller, keeping spinel, sapphire and garnet in their true colours side by side.

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Craft film · Fine jewellery

Signet Ring, Bench to Hand

A 21 second vertical film showing a ring made by hand, with the ring kept identical across a dozen shots.

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Concept film · 56 seconds · Widescreen 16:9 · Fine jewellery

The Squirrel Sapphire Ring

The brief. A ring with a squirrel carved into the band, and a story to match.

What we made. A red squirrel wanders through a sunlit forest of moss and ferns, finds an acorn, and leads the camera to the ring waiting on the forest floor: a teal sapphire, pink side stones and a carved squirrel on the shank. The squirrel ends up sitting beside the ring like it’s standing guard.

Why AI. Try booking a red squirrel for a shoot. Beyond the obvious, the forest light, the scale and the timing would have taken days on location. Here the whole world was built around a single piece of jewellery, and the carving on the band stays crisp from every angle.

Your Product Could Be Next

Jewellery was just where we started. Send us a few photos of what you sell and we’ll show you what’s possible.